In honor of Pride month, Hawaiʻi-born dance celebrity Mark Kanemura has teamed up with Hawaiian Airlines to kick off its #RainbowRunwayChallenge. The challenge, which celebrates inclusivity. coincides with the debut of the airline’s new TikTok channel,
The challenge calls for followers to create their own dance or walk inspired by Kanemura’s own video which takes viewers on a journey through various Oʻahu locales that represent a different color of the rainbow and concludes with a dance celebration on a runway at Daniel K. Inouye International Airport. Winners will receive 160,000 HawaiianMiles, a five-night stay at the Royal Hawaiian Resort and a chance to join Kanemura as the guest of honor on Hawaiian’s Rainbow Runway float at the Honolulu Pride Parade and Festival on Oct. 15.